EVP, Global Sales Strategy & Operations, 3DS Value Solutions
North America Managing Director
Bruno Latchague was named Executive Vice President, North America Managing Director of Dassault Systèmes in 2013 and has been in charge of the Global Sales Strategy & Operations, 3DS Value Solutions since 2011. He is responsible for the development of the Company’s global sales strategy through its three channels and manages the indirect sales channel with a particular focus on the North American market.
He has been instrumental in the transformation of the Company’s "go-to-market" strategy prior to and following the acquisition of the IBM PLM sales and client support operations.
Mr. Latchague joined Dassault Systèmes in 1986 as Manager of CATIA Software Infrastructure prior to assuming various roles managing sales across named accounts and strategic customers worldwide, and defining the development roadmap per industry and best practices to ensure the quality of the Company’s solutions.
Before joining Dassault Systèmes, Bruno Latchague served as Manager of CAD/CAM Product Support at Renault.